Michael Goldberg, sales director for Europe comments, "The formation of Philips Entertainment as a global group provides us with a great opportunity to continue establishing and building the brands of Strand and Selecon in the European market as leaders in their field. Grant joins us at a time of renewal for Strand and he will lead the sales force in the UK, Scandinavia and Benelux to re-develop a strong dealer network to increase our market share and push new products forward."
For the past eight years, Bales-Smith has been working for Zero 88, initially taking responsibility for the UK market before accepting the further challenge as UK and Southern European sales manager, running the distribution in these areas.
"Philips is an exciting venture, there is so much heritage in the brands within the Philips Entertainment group portfolio," says Bales-Smith. "Bringing these brands and wide range of technologies together, backed up with the Philips core values and branding which we can all associate with, provides a powerful set of tools on which to build this business. I look forward to playing my part in this."
(Jim Evans)
