Midwich Portugal to distribute Robe
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Ingo Dombrowski, international sales director for Robe Lighting s.r.o., commented: “There is a saying, ‘Nothing beats a winning team!’, and I think there is nothing better than giving a winning team more responsibilities. A well-developed market like Portugal needs a strategic and analytical approach, and we already know this is integral to Midwich Group’s Spanish branch, so it is a completely logical step to widen our collaboration to include Portugal.”
Pere Castro, managing director Midwich Portugal, added: “We couldn’t be happier with the addition of Robe to our catalogue of top solutions. After more than a decade of successful partnership with Robe in Spain, now having such a great, supportive, and loyal partner in Portugal is excellent news. Together with the recent announcement of the ‘Avolites - A Robe Business’ ranges being added to our Portuguese portfolio, we can consolidate and strengthen our philosophy of offering top brands and service.”