The Starstruck charity fundraising event was modelled on an X-Factor/Brit Awards/Best of British theme
UK - London based event production company DesignScene delivered glitz, glamour, imagination and excitement - including the full creative concept, technical production and the sourcing of artists and performers - for Starstruck, the 2010 Superdrug charity fundraising event, modelled on an X-Factor/Brit Awards/Best of British theme, including a full 'pop star' talent competition.

The event took place at London's Grosvenor House Ballroom. It was attended by 700 top Superdrug personnel and suppliers and raised approx £200,000 for threecharities - Cancer Research UK, Childline and the Teenage Cancer Trust.

DesignScene was working in conjunction with CL Events, who took care of all the administration, sponsorship deals and selling elements.

The event was presented by Justin Lee Collins. It included a full sit down dinner and live auction, with a silent auction running throughout the evening, all punctuated with a lively mix of music, dance and entertainment plus the Starstruck talent competition.

The production design for the talent competition was created by DesignScene's Attila Keskin, who also co-ordinated the technical production - including lighting, sound, AV, rigging and draping for which DesignScene asked several regular and prominent companies onboard as technical partners.

One of several challenges was the extremely tight timeframe for all the equipment to be got into the venue and rigged, with a half day pre-rigging day and then a full day which went straight into the show.

Lighting equipment was supplied by Essential. Onstage, there were four vertical trusses behind an 85 panel PIXLED F25 LED semi-transparent screen onstage, with another two trussing columns onstage.

The vertical trusses were loaded with 2-lites and Atomic strobes with colour changers. The moving lights were 17 Vari*Lite 6Cs and 17 V*L5s, hung all over the trussing grid and above the catwalk. Eight PixelPARs were used for room uplighting, and 24 ChromaQ ColorBlock dB4s were positioned along both edges of the runway. All of this was operated by Alex Passmore using a grandMA full size console.

XL Video supplied a 3 camera PPU and the screens. Britannia Row installed an Outline Butterfly sound system. FOH was mixed by Nick Maddren, using a Yamaha PM5D console, and monitor engineer Chris Beddal utilised another PM5D.

(Jim Evans)


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