Absen wins China management accolade
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The BMC programme is a global initiative that identifies and recognises private companies with advanced management ideas and excellent business performance. Key factors in the evaluation of a company’s management ability include strategy, capabilities, commitment and financial strength. This year, the selection criteria also considered resiliency towards the Covid-19 pandemic. Absen was deemed to have shown extraordinary competency in all areas, allowing the company to weather these difficult times.
With a reputation for providing high quality LED displays, Absen once again achieved the #1 global export position for the 11th consecutive year and will next year celebrate its 20th anniversary. Absen has a manufacturing facility with an annual production capacity of 300,000sqm and places great emphasis on R&D and innovation. The company has built a strong customer service network with 15 domestic and overseas subsidiaries in order to support its customers worldwide.
Zhao Jian, BMC managing partner, says resilience creates sustainable value for enterprises. Long-lasting businesses and first-class enterprises have experienced several economic cycles, and will have more comprehensive and sophisticated strategies. The greater an enterprise's long-term mission, the greater its vitality. "Highly resilient enterprises" have developed strong immunity.
Alex Couzins, Absen Europe’s head of brand and marketing, said: “We are delighted to receive this award again this year, as we know that BMC Awards examines every component of a company, and this is confirmation that we are heading in the right direction. Getting this business accolade will further boost our confidence in continuing to improve our business management as well as our products and services.”
