The Netherlands - Advantech has signed an agreement with Avnet Technology Solutions. The partnership is formed specifically for the Pro AV market in Europe. Avnet Technology Solutions is a global IT solutions distribution leader and an operating group of Avnet, Inc.

As a global IT distributor, Avnet provides a variety of services designed to assist partners in bringing end-to-end digital signage solutions to the market quickly and cost-effectively. Bas Smeets, business development manager at Advantech explains the motives of partnering with Avnet: "With the tremendous growth in demand for professional digital signage and retail/hospitality solutions in Europe, Avnet's comprehensive experience and large customer base will help Advantech expand its business in this area."

Advantech provides an extensive range of reliable and innovative products that will help to complement Avnet's existing product portfolio with a high end industrial brand and further enhance the one-stop shop strategy for signage needs.

David House, sales director, Integrated Solutions Division, Avnet Technology Solutions EMEA commented, "We have built an ecosystem of highly trained and knowledgeable partners who serve as an extension of our suppliers' sales forces. The addition of Advantech's industrial offering complements Avnet's growing portfolio and strengthens its existing market position as a leading distributor of digital signage products and solutions in the IT B2B market."

(Jim Evans)


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