USA - Super Vision International, Inc. (NASDAQ: SUPVA) a world leading manufacturer of fiber optic and LED lighting products announced today that Ashby Trade Sign Supplies LTD has selected Super Vision as its exclusive supplier for LED sign lighting systems. Super Vision's FlexLEDs and #61652 product is an energy saving LED lighting system for channel letters. Acknowledged as the UK's foremost supplier of aluminum sign blanks, Ashby is noted for speed and flexibility of service and with a customer base of over 4,000 sign makers. Ashby is pioneering the introduction of LED (light emitting diodes) in the U.K. sign industry.

"While we have always been lead by the sign makers requirements, our research indicates that the advantages of LEDs, with 80 percent energy saving over neon, reduced installation and maintenance expenses will undoubtedly win over sign specifiers and retailers." states Nick Horseman marketing director for Ashby, "Until now there have been few alternatives to neon illumination and neon is often costly, complicated and time consuming for the small to medium sign company. We are launching Super Vision's FlexLED and #61652; system for illuminating and backlighting signs and channel letters into the UK market this month."

Technical director for Ashby, Penny Taylor said: "The system is simple to use with no complicated fittings or procedures, this will save time and expense."

"When we were seeking a UK sign distributor it was quite apparent that Ashby was the perfect choice." states Brett Kingstone, president & CEO of Super Vision, "Not only was their reputation in the UK outstanding but they have tremendous knowledge of the industry and they are number one in market share."

(Sarah Rushton-Read)


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