As Audiologic continues to expand the scope and facility of its AV operation, this relationship adds a significant and high-quality range of products to its visual provision, whilst for Spectra, entering a partnership with an established, well-connected AV distributor is set to open up and grow new markets. Audiologic's engineering and technical focus on customer needs and correct specification aligns perfectly with Spectra's own ethos in this respect and the potential for mutual advantage is clearly evident.
Andy Lewis, Sales & Marketing Manager for Audiologic comments on what he clearly sees as an exciting deal: "Spectra is a great example of the kind of quality brand that enables us to increase our effectiveness on behalf of our customers in every sector of AV. The range of applications for these video walls, display and signage products, both indoors and outdoors, is virtually limitless and that's something that we intend to be proactive in sharing with customers operating in the fields of retail, hospitality, live events and beyond. Spectra Displays is a significant addition to our portfolio - one that we are very happy about indeed."
Mike Boxall, Managing Director of Spectra Displays is equally upbeat: "Spectra are a long established manufacturer of electronic displays, with exceptional technical knowledge within the industry. For the past decade, Spectra have placed a strong focus on engineered LED video display systems, bringing quality solutions to numerous successful global projects. When the opportunity came to partner with Audiologic, it seemed a natural strategic partnership. We believe it is a fantastic opportunity for both Spectra and Audiologic to develop and grow our business activities in synergy with each other. We are really looking forward to sharing our expertise and building a solid, successful relationship."
(LSi Online)
