Spring fashion at Printemps
France - The Printemps department store at the intersection of Boulevard Haussmann and Rue du Havre became the first store in Paris to use 100 percent electric lighting in 1883. For this year’s Fashion Show Spring Vélizy 2 at the store, battery powered and Wi-Fi controlled LED WELL Fit fixtures from Chauvet Professional supplied by Axilum provided the lighting.
Axilum used 36 WELL Fit units in its lighting for the fashion show event. Many of the fixtures were used to illuminate displays, while others, positioned by the runway itself, played a more unusual role.
The WELL Fit units at the runway were placed on their sides so they could create a lattice work of crisscrossing light on the carpet as models paraded to showcase the latest fashions.
“We had free card from our client to recreate a friendly space,” says Lionel Tachet of Axilum. “So, we relied on our imaginations to use the WELL Fits in a unique way to create a path. The WELL Fits are powerful autonomous projectors with a high autonomy and Wi-Fi management, which made them very well-suited for this project.”
(Jim Evans)

Latest Issue. . .

Save
Cookies user preferences
We use cookies to ensure you to get the best experience on our website. If you decline the use of cookies, this website may not function as expected.
Accept all
Decline all
Analytics
Tools used to analyze the data to measure the effectiveness of a website and to understand how it works.
Google Analytics
Accept
Decline
Advertisement
If you accept, the ads on the page will be adapted to your preferences.
Google Ad
Accept
Decline