Berlin bar opts for sound quality from Genelec
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The owner decided that the time was right to invest in a studio-quality sound solution in order to keep pace with customer expectations and maintain his reputation as one of Berlin’s coolest café bars. He turned to Studio SPC, an acoustic design studio in the heart of Berlin, who recommended Genelec as the answer to his requirements.
“As soon as the client told me that he specifically wanted studio-grade sound quality in his bar, I recommended Genelec straight away,” says Kenan Jan Ibar, owner and founder of Studio SPC. “I come from a studio background myself and love working with Genelecs, so I’m always pleased when I get an opportunity to take them out of the studio and put them in front of a wider audience.”
Ibar specified five 8050B large format active studio monitors supplemented by a 7071A subwoofer. The 8050s are the largest and most powerful monitors in the classic Genelec studio monitor range.
“I decided on Genelec for a number of reasons,” explains Ibar. “Apart from being my personal favourite, they are very easy to operate - this is so important for sound installations in public places where you can pretty much guarantee that the operators will have had little or no audio training. Other than sound quality, my number one priority is plug-and-play operation coupled with reliability. Genelecs are extremely robust and suitable for many hours of playback. The fact that they are active is also a big bonus as it eliminates the need for amplifiers and messy and/or complex wiring.”
(Jim Evans)
