Black Box AV Installs for V.Shop

AV specialist company Black Box AV has been busy helping Virgin Entertainment Group transform the Our Price stores into the new V.Shop music retail outlets – with 100 stores completed before the third week in November. A major part of the new-look stores is the inclusion of interactive AV technology, and Paradigm AV has supplied Black Box with rear projection screens manufactured by dnp Denmark, which will appear as front-window points of sale in all the re-profiled stores. The complete package for every store includes a BGM system capable of barring music tracks containing bad language, and listening posts where customers can access any CD in the shop via touch-screen technology. Finally, a video-server solution delivers two channels of MPEG video via in-store plasma panels and the front-line dnp rear projection screens.

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