The Kick Off Show by Pepsi
Turkey - Show architects Black Skull Creative and Balich Wonder Studios collaborated to present Pepsi’s 2023 UEFA Champions League Final Kick Off Show on 10 June in Istanbul.
Brazilian pop sensation Anitta and Grammy award-winning Nigerian superstar Burna Boy and special guest multi-platinum DJ and producer Alesso featured in the show.
Black Skull’s Jay Revell comments: "With The 2023 UEFA Champions League Final Kick Off Show by Pepsi, we wanted to showcase the immense power of football to unite diverse fans and cultures. Istanbul, a symbol of global cultures, serves as the perfect backdrop for this unforgettable TV spectacle.
“By enlisting artists from three different continents - Africa, South America, and Europe - we wanted to highlight the global reach and influence of football. This show is a testament to the unifying force that brings powerful, distinct talents together, all whilst fostering a collective experience that we hope will resonate with fans worldwide."
Marking Pepsi’s seventh time delivering the pre-game entertainment for the UEFA Champions League Final, the Kick Off Show by Pepsi took place in front of a sold-out Atatürk Olympic Stadium crowd ahead of the clash between Manchester City and Inter Milan.

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