Based at Calibre's Bradford, UK offices, Gao's responsibilities include conducting in-depth market research, developing the company's presence and profile of Calibre branded products as well as expanding OEM relationships.
Recruited under the GREAT Ambassadors (China) Scheme, a joint initiative with the UK Trade & Investment (UKTI) and The University of Sheffield, Gao recently completed a Masters Degree in Marketing Management Practice. "This is a great success story. Calibre is setting the standard for UK businesses that increasingly are having to work on a global basis and they will provide Grace Gao with great practical experience and knowledge," says Yiyun Ling at The University of Sheffield.
"Grace has terrific business skills, and is a great fit to the Bradford team. We have customers in China and we need to expand this market to help them achieve international sales. She understands the languages, cultures and technically what we are manufacturing to fit customer requirements," said Pauline Brooksbank, managing director at Calibre.
"What attracted me to this role is Calibre's plans to develop and push the business forward with investments in product developments and new markets. I look forward to contributing to their ambitious growth and development targets," explains Gao.
(Jim Evans)