UK - Following the introduction of several key new products and a renewed focus on the pro audio chassis market, Celestion International reports dramatically increased OEM sales in this sector during the first quarter of this financial year. Growth was demonstrated across the full range of cast chassis product including FTR, ultra-low distortion ceramic magnet drivers and NTi, inverted neodymium speakers. Sales were increased by 85% in F1 2006 compared with the same period last year (F1 2005), say the company.

At the same time, volume sales of CDX compression drivers have seen a year-on-year sales increase of more than 70%, which Celestion says "demonstrates the success of a clear strategy that concentrates on providing the highest level of service for our existing customers, while further extending our customer base". OEM sales manager Kevin Shove said: "Developing and maintaining strong relationships with our existing customers has been instrumental in this outstanding growth in sales volume. By extending this customer-focused approach to the acquisition of new OEM accounts, we envisage sustained growth to achieve our ambitious targets."

(Lee Baldock)


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