Clair Brothers confirms Middle East distributor
- Details
Founded in 2014, Provision AVL General Trading LLC, as they’re known officially, is a proven sales, distribution and design company providing high-end solutions for a wide range of engineering projects and applications in lighting, audio, and stage design in the Middle East.
While Clair Brothers has been on Provision AVL’s radar for quite some time, pen was finally put to paper for a distribution partnership at ISE 2018. Explains Kevin Boujikian, general manager of Provision AVL, “The idea to approach them about distribution was always there since we met the Clair Brothers guys a while back, but it was at this year’s ISE Show where we decided to take the leap. The decision was very easy.”
Clair Brothers represents the first pro audio brand Provision AVL has represented exclusively, even though the Dubai-based company has been installing audio systems for many years.
Boujikian states, “The work has now begun to push the Clair Brothers brand to the top of the list in the Middle East market – where it belongs.”
(Jim Evans)