Comcon takes on distribution for Optocore in India
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The origins of Comcon date back 40 years, with the company today specialising in the design, supply, commissioning and support of solutions for audio and video applications across a vast range of markets.
Based in New Delhi, the operation also distributes test and measurement products and leading connectivity brands including Neutrik and Belden. “Their specialised fiber optic product range will complement the Optocore and BroaMan products extremely well, and at the same time our existing OEMs will benefit from the unique product offering that these brands bring,” states Comcon director, Gaurav Aggarwal.
Comcon places heavy focus on the Broadcast and pro AV segments, in particular. “And this is exactly where BroaMan and Optocore are targeted towards,” he observes. “We have a strong growth in the rental and tour sound segments of the pro AV business and have been a leading supplier in the Broadcast field for more than 35 years in India.”
In forming the alliance with the German manufacturer Comcon were looking very much to the future. “We pride ourselves in keeping up to date with technology trends,” continued Mr. Aggarwal. “The move to fibre is already overdue in the pro AV segment in India and once initiated, it will be the fastest growth area in this industry,” he predicts. “Broadcast is a step further but there is still a huge opportunity that has not been addressed.”
Optocore has enjoyed high visibility in India over a number of years, thanks largely to advanced design deployments by Warren Dsouza of Sound.com at many high-profile events, such as the 2010 Commonwealth Games in Delhi. But its presence has been restricted to such high-end events only. Thus, a distribution and support partner was always needed.
Having familiarised itself with the respective product portfolios and their applications, Comcon now looks forward to showcasing the products at the upcoming PALM Expo in Mumbai. “Educating the market more generally about the benefits of Optocore technology and addressing any fears towards fibre will become key focus areas,” promises Mr. Aggarwal.
Adds sales manager, RadhaMohan Rajani, “We at Optocore always look for partners who are aligned with our ethos, and are well placed in the market. With fibre technology evolving and cementing itself across the globe, we look for partners like Comcon who are leading the growth and establishment of optic fiber solutions in the industry.”
