PGI - who have offices in 30 cities across the world - offer business-to-business communication, exhibition and trade show services and destination management, and have been working with Creative Technology for over three years. A purpose-built theatre, which ran demonstration shows eight times each day, required three remote control cameras and four lipstick cameras which were placed on the new Xerox DocuColor iGen3 in the theatre and at various other places around the Xerox stand. Throughout each show, presenters were able to cut to real-time camera shots, to show the operation of various machines.
Distributed around the rest of the stand were approximately 20 plasma screens, which ran looped video advertisements, displayed PowerPoint presentations and were also connected to the PC’s and Macs that run the Xerox print engines. Plasmas were also erected on seven remote satellite stands around the rest of the IPEX exhibition area, which acted as three-dimensional poster sites. Video projection technology, LED screens and plasma screens were also provided for the Keynote conference held by Xerox on the first day of the exhibition - catering to approximately 500 attendees.
(Ruth Rossington)
