"We haven't given our old site a bit of a facelift," explains marketing director David Webster. "We've completely re-designed it. It's now database driven to allow it to be quickly and easily updated and we've included more of the information we know our customers want and need."
This site includes offline and online software, allowing engineers to prep a show even before seeing a console and/or remote control it. Time saving documents such as pdfs of line drawings provide data to determine if a console is the right size for a particular location before additional information is downloaded. Consultants, specifiers and contractors can also download the latest dxf line drawings to include in their installation specifications. Brochures, high-resolution product images and logos are available from the marketing section.
"We've made the site very simple to navigate, with information accessible from multiple locations," continues Webster. "For example, you may find yourself in one part of the site looking at what shows our consoles have been on recently. You like what you see and want to find out where your local distributor is. Rather than having to start from one of the dropdown menus at the top of the page, you can go directly there from the related information panel on the right hand side of the page. It's a small thing, but when you're busy, that can be important."
The new DiGiCo website went live on 1 May at www.digico.org.
(Jim Evans)
