Mike Blackman, managing director, Integrated Systems Events, comments, "With over 250 digital signage exhibitors at our tradeshow and our DOOH Business Conference now firmly established as Europe's premier networking event for digital advertising, we felt the need to provide an additional Digital Signage Area for 2010.
"The Digital Signage Expert Showcase is a key element of this, and we believe it will hold enormous appeal not just for our core integrator channel but also for those DOOH Conference delegates who may be less technically orientated, such as those from the creative content and agency communities."
(Jim Evans)