The Netherlands - Integrated Systems Events has announced the positioning of a Digital Signage Expert Showcase within ISE 2010. Co-located next to - and integrated with - a number of other attractions to form a larger Digital Signage Area in Hall 10 of the Amsterdam RAI, the Showcase is intended to show ISE attendees a complete signage system, with content creation, management, delivery and display solutions from a range of vendors, all viewable in a single location.

Mike Blackman, managing director, Integrated Systems Events, comments, "With over 250 digital signage exhibitors at our tradeshow and our DOOH Business Conference now firmly established as Europe's premier networking event for digital advertising, we felt the need to provide an additional Digital Signage Area for 2010.

"The Digital Signage Expert Showcase is a key element of this, and we believe it will hold enormous appeal not just for our core integrator channel but also for those DOOH Conference delegates who may be less technically orientated, such as those from the creative content and agency communities."

(Jim Evans)


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