Sean Martin, director of EAW European Operations, attributes the growth to several key factors. First of all, the EAW Europe headquarters in Wickford, England, has altered its setup and operations, improving efficiency in regards to customer service as well as the sales and shipping of new product and spares/replacement parts. The division has also made a point of keeping a greater inventory holding, resulting in order fulfillment being more direct. Additionally, EAW Europe has placed special attention on increasing its market profile and building brand loyalty by comprehensively training customers and reps.
Martin also notes the particular commitment of EAW distributors to the following new products: the UMX.96 Digital Live Console, the UX8800 Digital Signal Processor and the NTL720 Self-Powered Line Array System.
Martin stated: "As EAW marks its 30th year, it is an occasion to celebrate EAW's successes and look to the future. These particularly fruitful four months set the tone for 2008, and we look forward to continued success in the remaining months of the 2008 fiscal year and beyond. Our new products and new personnel will continue to provide us the opportunity to set new benchmarks as we exercise our passion for sound and our dedication to our customer base."
(Jim Evans)
