A project of Triyar Entertainment Group and owned by Shawn Yari, The District is a type of new-aged rock-and-roll bar that in the evening turns into more of a vibrant nightclub with DJs spinning a mix of music. Located next to Maya Day & Nightclub and just across the street from Livewire, a recently opened live music venue that also features a total solution Elation lighting package, competition for the entertainment dollar in Scottsdale is fierce.
Adrian de Pamphilis, owner of an audio, visual and lighting systems company, Fyxx Entertainment of Canoga Park, California, was contracted to custom-design a dynamic lighting and video system for The District and worked with Fyxx co-designer Gabriel de Pamphilis on the project. However, the team at Fyxx had to work expeditiously on the project. Adrian explains, "We were contacted just after New Year's by the owner about his need for a complete lighting system. We were excited but then realized he wanted to be open prior to the Super Bowl, just four short weeks away."
Although Fyxx had just finished outfitting Livewire with a large Elation lighting and video system in December, Adrian gathered his team and sent them to Scottsdale. "I called John Lopez at Elation and explained the situation to him," he says. "John got us the products we needed and made it happen on very short notice. He really took care of us."
Fyxx served as lighting suppliers and installers on the project with lighting design a collaborative effort between Elation sales manager John Lopez and District's LD Jason Jones, both of whom were involved in the lighting design at Livewire, alongside Gabriel. Adrian, who also had a hand in the lighting design, made the lighting equipment choice.
Installed behind Plexiglas panels in the outside façade wall as a decorative eye-catcher are Elation Pixel Bar LED strip lights of varying lengths. The pixel-controllable LED luminaires are mounted in the wall in three lengths - 1/3 meter, 1/2 meter and 1 meter - and provide a color-changing outdoor visual presence that mirrors the excitement happening inside.
The 4,500 sq. ft. venue is half indoors and half outdoors with a central bar separating the two. The outdoor area is visible street side, adjacent to the façade, and features a covered outdoor party area lit with Elation Platinum Wash ZFX Pro XL and Platinum Spot LED II moving heads, projecting colour wash and graphics onto the floor and ceiling. The outdoor canopies' four main columns are outlined ground to roof with Elation Flex LED Tape with frosted acrylic lens.
Inside are 20-25ft ceilings - which make for a lot of space to fill - with aesthetic arches across the ceiling. Around the arches is a rectangular truss system on which the majority of the sound and lighting gear is mounted, including Platinum Wash ZFX Pro's and Platinum Spot LED IIs. The fixtures fill the space in colour and mid-air dynamics while Protron LED strobes provide extra bursts of energy when needed.
The room's visual centrepiece is a custom-made 21' wide by 14' tall American flag art piece made of metal and illuminated internally with LED lighting. Beneath its Plexiglas front, Elation Flex Pixel WP Tape lights the stripes of the flag while each star is lit using an Acclaim Lighting X-Dome. Located behind the DJ booth, the flag is typically lit in traditional red, white and blue but is capable of colour changing, for example to green on St. Patrick's Day.
For lighting control, an Elation-distributed HedgeHog 4 lighting console ties everything together