"The convergence of lighting and video has been one of the major developments in our industry and it touches virtually every aspect of lighting design in stage, touring and display applications," said Eric Loader, director of sales for Elation Professional. "We can't think of a timelier topic for a seminar, and we can't think of a more qualified and respected professional to conduct it than Dave Maxwell."
Maxwell has been widely hailed for fusing a diverse mix of elements into his work, including lighting, video, graphics, content and stage set. He is also an HD production developer for Apple. Maxwell's client list includes Eric Clapton, Luis Miguel and Simply Red in addition to corporate work for Ferrari, Disney and VH1.
Among the topics covered in the seminar will be the effective use of media servers, the use of media content (graphics), cueing tips, evaluating lighting and video intensity levels, the different roles of low res videos and live IMAG (and why lighting designers should leave the latter to video professionals), the creative fusion of video and lighting and more.
Maxwell will be introduced at the seminar by Mark Haney, Elation professional's senior market manager of broadcast video and lighting. An industry veteran with more than 20 years of experience in the broadcast/touring video market, Haney has served as a stagehand, camera operator, touring video director/producer and live music director and worked on over 2,000 live music events over the course of his career. Recently, Haney was presented with two Parnelli Awards for his work on tours for Eric Clapton and Star Wars in Concert, and has toured with a number of well-known artists, including Luis Miguel.
Sound Check Xpo will take place 22-24 April at the Mexico World Trade Centre, Mexico City. Dedicated to the music, entertainment, lighting and audio industries, the show is sponsored by Sound Check magazine.
(Jim Evans)
