This distribution collaboration forms part of Lightpower's earlier announcement that it has opened the LED competence centre Germany, which will see the company distribute some of the foremost creative and low-res LED products available on the market today, including Element Labs' Versa TUBE, Stealth and Helix G75 products.
A joint statement says: "The announcement of the strategic collaboration between Element Labs and Lightpower represents a natural progression for two leading companies that both have a strong background in the lighting industry and who's paths have often crossed on concert tours where both provided products that worked together to deliver the visual end result; from gigs by The Police, Led Zeppelin and Take That to the Red Hot Chili Peppers."
Ralph-Jorg Wezorke, managing director of Lightpower states: "Lightpower and Element Labs have moved in the same industries for many years. Both companies have their roots in the traditional lighting industry and over the years, both companies have evolved their strategies and product offerings to become active players in the converging video- and lighting markets. Today we bundle these strengths - the synergies between our product lines, our individual technical competencies and our networks to offer our clients the latest creative LED products, technical training and support where and when they need it.
(Jim Evans)
