The stand was the result of a collaboration with three other international companies - UK-based Stage One, specialists in automation systems, stage machinery and set creations; Anglo-French draping and material specialists Blackout and lighting, LED screen and sound rental house, Lumière et Son Paris.
The stand and the live show presentation on it were designed by Fabien Martineau of Scenographism, who was also integrally involved in the R&D of the new OnlyView 3D product launched by ETC at the show.
The show centrepiece was a revolving cube, projected onto with video controlled by OnlyView 3D. This was Martineau's brainchild for demonstrating the versatility and scope of the system, on which he collaborated with ETC France's R&D team, headed by software development manager, Yannick Kohn. Further technical and creative input for the stand's various elements came from Pierre Heyligen (MD, Lumière et Son Paris), Jim Thompson (technical director, Stage One) and Dominic Peissel (MD, Blackout France).
Feedback revealed that Heavent 2007 visitors were very impressed with the OnlyView 3D presentation, especially its ability to track media onto the moving cube on the revolve. This could be manually manipulated, changing its direction and speed, while the video content followed the cube's movement precisely, along with the image being perfectly corrected for distortion and keystoning.
The exhibition attracted over 500 exhibitors from all sectors of the event industry and approximately 16,000 visitors. ETC's marketing director Patrice Bouqueniaux comments: "It was a really great success, well worth doing, and was very good to collaborate with different companies to present a total show package for visitors."
(Jim Evans)
