Expressions of interest open for Vivid Sydney 2024
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In 2023 Vivid Sydney attracted more than 3.28m attendees who experienced the 300+ light, music, ideas and food events of the programme. Now, artists, musicians, thought leaders and food creatives are invited to submit an EOI to be part of the 2024 programme under the unified, creative vision – Vivid Sydney, Humanity.
Destination NSW CEO Steve Cox said Vivid Sydney presented an opportunity for those in the creative sector to showcase their talents to a large and far-reaching audience as part of an event that exemplifies Sydney’s standing as the major events capital of the Asia Pacific. “Vivid Sydney is a globally recognised event that brings together creativity, innovation and technology, through the lens of local and international talent in our spectacular Harbour City.
“This is a festival that could not be delivered in any other city in the world in the same way. The unique combination of place and creativity has established Vivid Sydney as an icon in its own right and is a great example of how arts, culture and creative industries can combine to forge unforgettable visitor experiences that attract people to the city time and again.
“I strongly encourage all artists, musicians, thought leaders, and culinary creatives to express their interest to be part of Vivid Sydney 2024.”
Vivid Sydney Festival Director Gill Minervini said the festival pushed the boundaries of artistic expression and captivated audiences with its vibrant displays, immersive performances, thought-provoking conversations, and culinary experiences. “In 2023, Vivid Sydney saw over 3.28m people immerse themselves in the festival. The festival’s reach also extended far beyond, with more than 649 million people reached through #vividsydney on social media. This success underscores the incredible opportunity Vivid Sydney offers to showcase human creativity.
“With the creative direction of Humanity at the core, Vivid Sydney 2024 will explore what makes us human and how we can make a better world. We invite artists and visionaries from around the globe to join us in creating another incredible festival next year.”
Read LSi's production report on Vivid Sydney 2023 in the July issue.
