Although the studio has been used internally by the group for some time, it came into full existence as a rentable space late last year, in response to increased demand from theatre, corporate, music, TV studios and arena shows which have complicated and large scale digital content requirements.
As production director John Montague says, "We offer advice, modelling, digital content management and animation creation that exists on the cutting edge of this new world - but also one which can draw on the global experience of FIX8Group as a whole."
FIX8Studio works with the latest server and control technologies, with developer knowledge of Hippotizer/Shape, the latest d3 releases and Watchout v6. "In addition, the Studio also has fantastic knowledge of Ventuz, Midi Protocols, Cin4D and 3DMax rendering along with the usual 2D and 3D packages," adds Montague, "ensuring that each of them will be used to the maximum effect on any show."
One of the studio's strongest offerings is the linking of 3D ideas and visuals into a 3D visualised workflow, then to content rendering. This can happen through the most simplified route when required, or in the studio with full 4k screens for the most precise visualisations.
The studio specialises in offering its clients a collaborative approach and environment, consulting on different areas of the production as required. "We're always open to some boundary pushing and technology development," says Montague, "so long as it is technology which matches the creative purpose.
"We see a lot of technology on shows, and sometimes it seems like it's there for the sake of it. Our deep knowledge of interactivity, combined with creative animation skills, allows us to make the absolute best use of the right digital response to a brief or question."
(Jim Evans)