Power of Events pilot engages students
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UK - The Power of Events is releasing results to date of its Schools Engagement Programme pilot in the East of England. Launched in January 2024, the pilot aims to refine the process of inspiring the next generation of event professionals, by introducing pupils aged 13-18 to the dynamic range of opportunities within the events industry.
In the Spring term, the programme has so far engaged over 3,000 pupils from 17 schools, significantly enhancing their understanding of the events industry as a viable career path. The engagement numbers rose to a promising 65% average in pupils' awareness of the sector and career consideration post-presentation, up from an initial 2% pre-presentation.
Following this initial success, The Power of Events is set to expand the programme across additional regions in the UK, starting in the Autumn term in September 2024. Th