Over the past several years, Gerriets has supplied a variety of extraordinary ceiling coverings for the Mercedes-Benz booth. This year, the ceiling element consisted of more than 5,000 m² of custom-dyed blue muslin. Wrinkle-free suspension of the fabric was achieved by means of a custom-engineered and -fabricated 7-ton elliptical steel ring.
All components were precision-manufactured to ensure that despite the enormous dimensions there was no difficulty incorporating the ceiling element into the venue's existing steel construction.
Gerriets worked closely with Display International to help deliver the key aspect of a the booth that satisfied Mercedes-Benz and created a high-impact presentation experienced by masses of enthusiastic visitors.
(Jim Evans)
