GLP opens Russia offices
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At the helm of the new offices will be Mikhail Kuznetsov, Anton Anufriev and Elena Zhulidova, who were responsible for GLP at Russian distributor A&T Trade since 2008. From 2010 the trio was employed at another lighting manufacturer, which shut its Moscow subsidiary in 2016, forcing the team to consider building a new distribution company - and they recently reunited with GLP.
Kuznetsov explains: “The opportunity to partner again with GLP was too good to miss. We are an ambitious team, and working alongside GLP will enable us increase market share right across the field of professional lighting.”
GLP MD Udo Künzler adds: “This experienced team has much to offer. They have a professional structure, with an established system of sales channels in different market segments, perfect knowledge of the Russian and the CIS markets, experience in working towards brand building in all the aspects. Another powerful advantage is the service centre for resolving warranty and non-warranty issues, as well as a perfect logistic system - just to name a few.”
Sven Heindl, EMEA Business Development at GLP, concludes: “We are fully committed to supporting GLP Russia. Thanks to the team’s proven track record we now have a strong base in this ‘sixth part of the world’; in a ‘people’ business, it’s vital that the end user is supported by a knowledgeable team that they already know.