When tropical storm Alex forced the postponement of a Gulf Shores charity concert to benefit victims of the BP oil spill, LuLu's was left without an act to entertain the large crowds expected on 30 June 30 and 1 July. Fortunately, when your name is Lucy Buffett, you've got an ace up your sleeve. Lucy convinced her brother, Jimmy Buffett, to make an impromptu, surprise appearance with his Coral Reefer Band at her harbor-side restaurant and bar on 30 June.
Special accommodations for staging, video, sound and other logistics were made last minute to enable the legendary performer to do what he does best. BSUN Media was contacted, assigned to the job and the resourceful company, willing to jump through hoops, helped pull off an event that, thanks to frenzied alerts on Twitter and other social media, soon drew thousands to LuLu's.
Another key ingredient was GoBigger the world's largest mobile LED video screen. The massive 19' x 33' unit, featuring Daktronics HD-16 LED video technology, was provided by GoVision. GoVision's technicians worked with BSUN Media to float the 53' trailer-mounted unit on a barge just off the dock and integrated the screen into LuLu's audio and video systems.
It all came together smoothly thanks to an outstanding group effort, said Brad Sundberg, owner of BSUN Media Systems. LuLu's staff, the Buffett crew and the BSUN team worked together to pull this show off virtually overnight, and GoVision's flexibility and technical support were huge contributors to our success.
The charity concert, Jimmy Buffett & Friends: Live From the Gulf Coast, finally went off on 11 July a mile down the road, and was simulcast back to LuLu's on another giant screen.
(Jim Evans)
