The Suzhou manufacturing facility has been conducting production trials for several months, but is now at full production of selected product lines. In March, Shure appointed Oscar Fulvio Hernandez as plant manager for the facility, which features the same calibre of superior testing equipment utilized in other Shure plants. "Just like all of our other plants, the Suzhou facility will be ISO certified in the near future," added Schyvinck. "All of our products have earned a reputation for their ruggedness and reliability over the past 80 years and the China-made products will be no different. We want our customers to know that our high quality standards are the same regardless of where a product is made."
The office in Shanghai will provide sales and marketing support to Shure's customers and channel partners in China and throughout the rest of Asia, say Shure.
(Lee Baldock)