Hawthorn celebrates production award
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To win the award, Hawthorn showcased their work on the Adobe Summit EMEA 2017. Working with agency Taylor Bennett Partners, the team delivered full technical production for the immersive two-day event which saw 5,000 digital marketing professionals gather for the thought-leading Adobe brand experience.
This included delivering the technical production for the main conference plenary, exhibition space, break-out rooms and the muchly anticipated Summit Celebration. From the creation of a virtual waterfall to the installation of an interactive ceiling using 1017 panels of LED, the event was a true technical challenge for the team.
Hawthorn’s creative director Pete Harding, who led the team working on Adobe Summit EMEA, said “The Summit is always an exciting project for us to deliver. Taylor Bennett are renowned for creating exceptional brand experiences and each year they present us with a new set of exciting technical challenges to solve to bring their amazing vision to life. The Event Production Awards have an esteemed judging panel featuring the best in the industry so I’m incredibly proud of the entire Hawthorn team for the win.”
(Jim Evans)