The donation is a result of the recent appointment of HHB as Mogami's exclusive distributor for the UK and Ireland. HHB pledged that it would donate 10 per cent of the proceeds from all Mogami cable sales made from the beginning of the partnership earlier this year up to the IBC 2011 trade show. HHB's large stock of Mogami cables and the popularity of the product have already made it possiblefor HHB to exceed £50,000 in sales and donate £5,000 to the Red Cross.
The cheque was presented by HHB MD Ian Jones and Mogami's president of sales Lew Hirabayashi during a press ceremony held on the first day of the show on the HHB stand.
"We are delighted to help our friends, industry colleagues and all the victims of the earthquake and tsunami in Japan with this donation," says HHB MD Ian Jones. "Our partnership with Mogami has already been a great success and we know that the money we are donating will be put to good use by the Red Cross."
Mogami's Lew Hirabayashi comments, "We are very grateful to be able to present this cheque to the Red Cross Japan Tsunami Appeal. Our partnership with HHB has been beneficial to both parties and we are happy to support the people affected by the earthquake and help rebuild a great and essential part of Japan."
(Jim Evans)