Unveiled at new electronic dance night We Are Rockstars (W.A.R!), which kicked of the summer season of events on 8 June, the performance platform is a pioneering adaptation of the LiteConsole product which is used by Zane Lowe and Magnetic Man, who said it would "work perfectly". Example & DJ Wire, Major Lazer and Doorly also enjoyed playing on the console on the opening night.
The 3m long DJ booth features a front wall of LED panels, which from an audience perspective, merges visually with the big LED screen behind the DJ meaning the artist become immersed in the show.
Said Ibiza Rocks group director of live events, Mike Darling, "The custom console gives DJs at the two venues a great visual presence and it also opens up the stage and makes it feel bigger. It gives us and our visiting artists more opportunity to be creative with the visuals for the event and for their part in it."
Said LS-Live general manager Ben Brooks, "DJs are becoming more and more concerned with the visual element of their performance and in particular are asking for ways to incorporate LED.
"This product is a great new option for forward-thinking production companies and DJs. Because of its modular design you can use one unit or three units at any time and it also lends itself to touring scenarios as it fits into three flightcases and it's easy to build."
LiteConsole account manager Nick McGeachin, from truss manufacturing company Prolyte Products UK, has a longstanding relationship with Ibiza Rocks because the hotel's production team bought a smaller scale custom LiteConsole from him last year. He explained how the project came to fruition - "Ibiza Rocks co-founder Dawn Hindle approached me in March 2011 and asked if we could create a custom LiteConsole VII to stay in the venue for the summer. The day I installed it, they fell in love with it.
"At the end of the summer they phoned me and said the console looked just as good as it did at the start of the season. Mike Darling was keen to develop the performance platform for this year with a high visibility console that allowed VDJs to show their own content or live content not only on a big LED screen upstage but also on the front of the console."
(Jim Evans)