The façade of the company's red brick headquarters has been adorned with a spectacular illuminated wreath which was constructed out of 250 Christmas trees sourced from Balcombe Estates in West Sussex. It is filled with 8,000 glimmering UV blue LED lights. Underneath the sparkling wreath is a huge blue and green bow attached to a ribbon made entirely from blue neon.
The impressive Imagination building, flooded in a wash of blue light serves as the backdrop to the wreath. The installation of the lighting display took place over the last weekend in November. Imagination enlisted the help of a team of 19 construction specialists as well as Imagination's in-house production managers and lighting designers.
This year's wreath display marks a strong tradition of festive lighting at Imagination and highlights the creative thinking that goes on behind its doors, says the company. The displays have become so famous in the Bloomsbury area that taxi and coach drivers have been known to take detours to show their passengers Imagination's annual Christmas lighting creation.
(Jim Evans)
