The company will be managed by a well-established team which has many years' experience working in Asia within the professional audio industry. Manager Craig Lovell has spent the last decade living and working in Asia, based in both Japan and Singapore. He worked for Matsushita, as well as Harman International Industries Ltd, and was involved in the formation and management of the Tokyo-based representative office for Amek. Phillippa Jeanes was responsible for the formation and management of the Singapore Office for Dalet Digital Media Systems, a leading French manufacturer of radio automation systems. Prior to this, her career included key marketing positions within Amek and Neve.
Services offered by IMS - Asia Pacific include the management and development of distribution channels throughout the Asia Pacific region; the investigation and recommendation of appropriate distribution/sales channels within specified territories; regional market and trend analysis; collation of marketing materials. Craig Lovell explained: "Our company is set up to act as a fast-track point of entry into this region, and we are there to help our clients negotiate the ever-changing challenges in a way that is responsive, efficient and effective."
(Ruth Rossington)
