The Netherlands - As part of its Future Trends Summit and its all-new programme of sessions for the Education Zone at Integrated Systems Europe 2012, InfoComm International is throwing the spotlight on the ever-increasing role played by standards in audiovisual system design.

At the Future Trends Summit in Amsterdam on Monday 30 January, Joe Bocchiaro III, vice president of InfoComm's Standards and Industry Innovations Programme, will present a session titled Is the Future More Standardized? In it, he will emphasise how embracing standards can boost business and offer a competitive edge for AV industry practitioners, as well as outlining the standards emerging from InfoComm and from other associations that will impact the future of audiovisual systems.

Bocchiaro will follow this at 11:30 on Tuesday 31 January by leading an ISE Education Zone class titled Audiovisual Standards in Business and Practice.

"Performance standards are new to the AV industry, and their implementation implies a strategy for every firm," explains Bocchiaro. "This requires attention from both the technical and business perspectives, so in both the Future Trends session and the class I'm leading the following day, the intention will be to explore how our profession can be elevated by standards adoption."

A further standards-based class, taking place at 14:30 on Wednesday 1 February, will focus on the 3M-2011 Projected Image Contrast Ratio standard. The class will be led by Greg Jeffreys, InfoComm president, who played a key role in defining the standard as a founding member of the association's Projected Image Performance Standard committee.

"The creation of globally recognised standards is one of the most significant of InfoComm's achievements in the past few years," Jeffreys believes. "They have elevated the status of our industry in the eyes of architectural and other construction industry communities, and have the potential to greatly enhance not just the performance of the typical audiovisual system but the usability of the installation as a whole."

"However," Jeffreys concludes, "we have only just started out on our journey to establishing a set of standards that truly defines everything an AV practitioner does in their daily lives, and ISE gives us a great opportunity to engage with the industry as we seek feedback on future standards development. Without valuable input from our members and the customers they serve, none of our standards would exist today."

(Jim Evans)


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