Integrated Systems Russia will include a comprehensive programme of workshops, seminars, round table discussions and company presentations. Aimed at custom installers, dealers, resellers and influential buyers, the educational programme will "not only inform, but also influence and inspire the key decision makers", according to the organisers.
Attendees are expected to convene from across the vast CIS region. "Selective databases" will attract institutional buyers of professional audiovisual systems and electronic solutions. Other targeted professionals from the commercial and residential sectors include systems integrators, installers, dealers, architects, constructors, technical managers, engineers, contractors, and business owners.
MidExpo's general director, Irina Nedumova, says: "Whilst MidExpo has run many successful exhibitions and conferences in the CIS Region, including Hi-Tech House and Building, we have sought a strong partner to build a successful systems integration event here in Moscow. ISE and its owners CEDIA, InfoComm International and NSCA, provided a perfect match with its successful track record in this sector. We look forward to what will be another success in this series of events."
Mike Blackman, ISE managing director comments, "Demand from many of our existing international exhibitors, as well as attendees from the CIS Region, had driven us over a long period of time to explore this emerging market and potential partners. Some of our existing customers already participate at Hi-Tech House and Building and we feel that Integrated Systems Russia augments this event very well and provides a good opportunity to produce a much larger event and assist AV and Systems Integration solution providers with reaching this growing market."
(Jim Evans)
