ISE 2024: Wharfedale Pro celebrates 25 years
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“2024 is a special year for us,” confirms Peter Peck, marketing manager at Wharfedale Pro. “We’ll be marking this landmark year with new product launches and a continued push to provide innovative solutions to common challenges in the installation and live performance markets.”
Among the product launches, the WLA-210XP Line Array System is a highlight, set to premiere at ISE 2024. An evolution of the brand’s hard-working WLA series, the WLA-210XP features the Wharfedale Pro EVO-Fold waveguide and custom phase plugs to deliver a consistent off-axis frequency response.
As part of IAG Group, Wharfedale Pro has seen global growth since its conception. The brand has established distribution partnerships worldwide, with a network of distributors representing over 90 countries, from Finland to Fiji. With such a wide global reach, Wharfedale Pro continue to invest in the education and training of its local distributors, and in 2024 building on this value will be a key theme.
“Education and training for our partners is critical.” says Alex Lane, applications & solutions manager at Wharfedale Pro. “We continue to build more hands-on in-person experiences to teach advanced subjects and techniques to our distributor network around the globe.”
With sights set firmly on the future, Wharfedale Pro will harness the international platform of ISE to highlight its range of electronics including its recently updated DP-F, DP-N and DP-4035i multi-channel amplifiers alongside its new 18” T-SUB-AX18B active subwoofer. A schedule of outdoor demonstrations of the WLA-1 Hybrid Curvature Array System is also sure to kick off this landmark year in a memorable fashion.
“Across 2024, we will be building on our values of providing expert knowledge from our global team, balancing our strong heritage with our passion for innovation and continuing to build our local and regional distributor network,” explains Peck. “We are proud of our heritage but also excited for the next quarter of a century. 2024 will see some great celebrations of our 25th year."
