The reverse of the sample card showcases the diverse range of J&C Joel projects. It includes some fabric related projects - like Belfast Opera House, The Coliseum in London and Blackpool Grand - all Matcham Theatres, where J&C Joel's fabric expertise has been instrumental in recreating period internal draping and curtaining. There's also plenty more projects involving stage machinery and the design and installation of lifting systems.
The new sample card - co-ordinated by Fiona Blackett - is also linked to J&C Joel's new website. An entire new sample brochure is planned for the autumn followed by a full colour corporate brochure.
ABTT 2006 was J&C Joel's first ever trade show, which saw an "amazingly positive response" according to MD Andrew Walsh, with some visitors from as far afield as Singapore and Canada.
They exhibited at ABTT to illustrate the breadth of their products and services which includes distribution of products like Triple E curtain tracking and a selection of stage hardware, plus the bespoke design and installation of theatre flying and automation systems and stage machinery.
They also took part in the accompanying TEAC Conference, seizing the opportunity to meet a host of theatre consultants, architects and designers. Walsh says that this proved an invaluable opportunity for "industry people to get together and share innovation ideas and stories".
(Chris Henry)
