Dunn brings to Elation a wealth of knowledge and broad industry experience, says the company. His roots in the industry stretch back 12 years, beginning at a small production house in Irvine, California, before moving to the manufacturer side eight years ago where he has amassed an abundance of key relationships.
Eric Loader, director of sales at Elation Professional, commented on the hiring. "Elation products have been increasingly specified in the rental / production market the past few years and in an effort to support and build on that, we created this new position at Elation. With the market knowledge John already has, and having known him for years when we worked together previously, I am confident his positive qualities will translate into success here at Elation. He is a driven self-starter and his deep roots in the industry will be invaluable in developing new contacts for us while strengthening existing relationships with rental customers and LD's."
Dunn, who will be working out of the Elation headquarter office in Los Angeles, will also support Elation's extensive network of sales reps. "I am very excited to be joining an industry leading team at Elation Lighting," he states. "I will be focused on getting the full range of Elation Lighting products into the hands of designers while working alongside the existing network of reps and dealers to further solidify the Elation Lighting brand in the rental and production market."
(Jim Evans)