According to Innovason sales and marketing director, Xavier Pion, the arrangement is a perfect fit for both companies. "It's no secret that we had been looking for a development partner for some time. We explored a number of possibilities, but none seemed to be quite the match we were looking for until Philipp Lawo expressed an interest," stated Pion.
"As a leading manufacturer of high-end digital broadcast consoles, Lawo's expertise in the digital domain is beyond question. We have similar areas of competence geared to the live market. I believe that the opportunities created by the synergies of such complementary technologies in two quite different markets will be significant for both parties. I am delighted to have concluded the agreement and look forward to a rich partnership."
Lawo CEO, Philipp Lawo stated, "This investment adds a new dimension to our activities at Lawo. The opportunity to create new synergies will be to the benefit of both companies. Innovason is a strong brand in the live sound market, and we are looking forward to taking it to the next level."
(Jim Evans)