Alex Mair, managing director of Lexair and Nick Abel
New Zealand - Lexair Entertainment has announced a joint venture with New Zealand based Entertainment Lighting Solutions. The new venture, Lexair New Zealand, combines the strength of Lexair's Australian-based distribution operation with ELS's established and well-respected business as a value-added distributor and integration specialist in New Zealand, providing local customers with proven sales, service, support and training for products from leading manufacturers High End Systems, Elation Professional and TMB.

Alex Mair, managing director of Lexair commented, "Nick Abel and I have worked closely together for years and he shares our vision of creating a truly value added distribution business that keeps prices internationally competitive while providing unparalleled service and support. We now have the opportunity to bundle the strengths of both companies and to offer New Zealand customers improved local sales support, local stock and local service at the best possible pricing and the quickest response time. We are confident our customers will benefit greatly from this collaboration."

Lexair Entertainment has been experiencing considerable growth in recent years with an expanding brand portfolio and adding key sales and support staff. Collaborating with ELS to drive business in New Zealand and give customers in New Zealand greater and more affordable access to High End Systems, TMB and Elation Professional products and service was a logical next step.

Nick Abel adds, "Due to our new business structure, Lexair New Zealand will yet again be one step closer to the market, granting our customers direct access to quality brands and products at an affordable price. Add to that the increased level of support on the ground, and we have a winning formula." Lexair New Zealand officially launched at ENTECH NZ 2016.

(Jim Evans)


Latest Issue. . .

Save
Cookies user preferences
We use cookies to ensure you to get the best experience on our website. If you decline the use of cookies, this website may not function as expected.
Accept all
Decline all
Analytics
Tools used to analyze the data to measure the effectiveness of a website and to understand how it works.
Google Analytics
Accept
Decline
Advertisement
If you accept, the ads on the page will be adapted to your preferences.
Google Ad
Accept
Decline