Light Craft invests in Prolights soft lights
- Details
Light Craft is a multidisciplinary creative studio based in Mumbai that works with leading channels in India like Start TV, Sony, Zee TV, Viacom, and many others, and leading Bollywood productions like Dharma Production, Yash Raj Films, and others.
Mr. Arjun Singh, managing director of Light Craft & Sound, explained his decision to invest in Prolights: “We were impressed with the colour calibration and its colour precision across the entire range of soft lights.” Singh added: “These are great key-selling points of Prolights' fixtures. Their colour and light output are similar to other leading manufacturers of soft lights.”
Mr. Arjun was also impressed with a few software features: “We liked the built-in effects in particular and the fact that you can tweak their parameters. The colour mixing system and the built-in colour gels are also incredibly useful to the Indian market.”
The fixtures were supplied by Lotus Cine, the company's newly appointed distributor in the region.