LightGeist Badger, LightStick and Splodger are semi-flexible RGB LED products encapsulated into light sticks, worn as badges or housed in freestanding units. These can be deployed en masse to form a 'living' video wall to engage audiences in a totally immersive experience. Units can be programmed to create Mexican waves at sporting events, flash to the beat during music concerts, create brand visualisation and channel video content.
"Perhaps the most exciting and fastest developing technology is that of 'cloud lighting'," explains LightGeist CEO, Liza Sutherland. "Music and sporting events demand a higher degree of interaction with the crowd and, because of the sheer scale of some of these events, it can be easy for audience members to feel disengaged.
"Our LightStick and Badger units are designed primarily for use at music festivals and concerts, on the dance floor and at large-scale sporting events as a means of integrating performance and audience. They expand the light show into the audience to draw them into the action and provide the thrill of beholding, engaging and participating in captivating lighting experiences, making each event more memorable."
LightStick is a wireless RGB LED light stick, designed to be carried by audience members which, together, act as 'pixels' through which moving images and videos can be channelled, transforming the audience into a giant screen.
Badger uses the same technology as LightStick but can be embedded in badges or hats, for example, and worn by audience members. Badger is well suited to seated stadium events and venues. Video content can range, for example, from the creation of Mexican waves in team colours as a goal is scored, to the sudden 'appearance' of national flags. Control can be live or via pre-sequence setting.
LightGeist has incorporated its cable-free, cloud lighting into Splodger, a freestanding, battery-operated LED unit that provides moving images on ground surfaces. Designed as a landscape lighting fixture, Splodger can be used to create an all-encompassing environment, delineating landscape features, guiding pathways, pop-up advertising or brand displays at corporate, sporting, music and retail events.
"LightGeist's intention is to provide reliable technology in an affordable solution," says Sutherland. "All of our products are designed and manufactured in the UK with great attention to detail. The lack of cabling makes them affordable, portable and extremely versatile, and our control mechanism is proving a solid, reliable technology. We are very excited by the sheer scale of creative possibilities our range presents to sporting, music, corporate, cultural and other events and welcome people to visit our stand at Prolight + Sound."
(Jim Evans)
