The geographical scope of the new set up comprises the current Southern Europe remit, which includes Russia and the Middle East, as well as the former Western and Central European region.
A new German office has been opened in Munich, headed up by new team member, Massimo Dolce. Giulia Kabakova has also joined Segato's team as sales executive for Russia and the CIS regions to ensure that these areas can instantly benefit from this new arrangement.
"This move is designed to unify Lighthouse's European operation and help consolidate the company's position as the leading provider of high performance, flexible LED display solutions in the Continental Europe and Middle East regions," explains Segato. "It will maximize our available resources and offer a better service to our customers, whilst enabling Lighthouse to expand its network and develop opportunities in new and emerging markets."
"Lighthouse continually looks at ways of improving its service to its clients," adds Lighthouse's general manager, Peter Chan. "We saw that there was a need to provide additional resources for the CEME region, which has many growing and emerging markets.
"Our commitment to this area includes giving our customers easy access our resources. Therefore, the new CEME team has been set up to ensure that both sales and technical backup are always accessible. Additionally, due to our team's multilingual abilities, more often than not these can be provided in our customers' native language, which we see as an vital service."
New CEME team structure includes:
Roberto Segato, director of CEME region. Segato has over 13 years experience in the large screen industry. He has an intimate knowledge of the industry, having joined Lighthouse shortly after the company's launch in 2000 with the previous five years spent at Sony Jumbotron, say the company. Segato is sales director for Spain, Portugal, Greece and The Netherlands and is in overall charge of the CEME team.
Massimo Dolce, sales director for Central and Eastern Europe and Italy. Dolce is a new addition to the Lighthouse team, but has been associated with the company on a consultancy basis since the beginning of 2008. In charge of Lighthouse's new central Europe base in Munich, he is instrumental in supporting the entire CEME team.
Also: Alessio Giagnoni, sales manager for Central and Eastern Europe and Italy; Andrea Greguoldo, sales manager for the Middle East and Turkey; Janez Zigon, sales manager for North East Europe; and Federico Segato and Guilia Kabakova are sales executives in charge of new business development, and Russia and the CIS region respectively. Other staff include; Olaf Mineo - technical manager and Matteo Serone - technician.
(Claire Beeson)