Topaz is working with The Consultancy's global program leader, Emma Smith, on public relations strategy, messaging, support materials and media and analyst relations. Both firms are coordinating Lighthouse's marketing communication efforts, and Topaz Partners is leading the North American visibility campaign.
"As the LED video display market continues to grow and the technology advances, Lighthouse anticipated the need to strengthen its North American presence," said Emma Smith, president of The Consultancy. "With the support of Topaz, we're able to create a truly global team and streamline our messaging efforts around the world."
Lighthouse Technologies recently opened new US headquarters in San Jose, California, together with east coast operations, to capitalize on expanding opportunities in the entertainment, audio-visual, and government markets. In addition to expanding its distribution facility in Valencia, California, the company is also stepping up its partnerships with its resellers and plans to expand this network of business partners in both North and South America.
Major businesses and organizations depend on Lighthouse Technologies video displays in high-profile locations all around the world, including Piccadilly Circus in London, Seahawk Stadium in Seattle, Petco Park in San Diego and Hong Kong International Airport. Lighthouse Technologies screens are also featured in live performances by the Red Hot Chili Peppers, Sting, and in the musical production of Queen's We Will Rock You.
"Lighthouse Technologies anticipates tremendous opportunities in the Americas, and we are moving aggressively to strengthen our relationships with our customers and reinforce partnerships," said Mark Chan, CEO of Lighthouse Technologies. "Our program with Topaz Partners and The Consultancy will springboard our efforts and allows us to gain the visibility we need."
(Lee Baldock)
