UK - Lightware has announced that its UK office has a new collaboration with Paragon Projection, a key player in AV rentals for live event production. This partnership will significantly enhance the UK market’s access to Lightware products, enabling event production companies to leverage advanced AV technology for seamless event execution.
Through this partnership, Paragon will offer Lightware’s range of matrix switchers, extenders, and AV-over-IP systems for cross-hire and rental services. Paragon’s available stock includes high-demand products such as the MX2 series, HDMI20-OPTJ solutions, and UBEX extenders. As the partnership progresses, Paragon plans to expand its inventory in response to increasing customer demand, ensuring that production companies have flexible access to the best in AV technology.
This collaboration aims to address the evolving needs of live event production companies, offering them top-tier AV solutions on a rental basis. With the growing demand for flexible, high-performance technology in the live event space, Paragon’s partnership with Lightware enables event producers to access the tools they need for creating ‘world-class productions’.
Currently, this partnership focuses on the UK, where Paragon serves as Lightware’s dedicated rental partner. However, the collaboration also opens the door for future expansion into the EU market, where Paragon is already distributing approximately 20% of its stock. This provides the potential for even greater reach and opportunities within Europe as demand grows.
Gergely Vida, CEO of Lightware, commented, “This partnership with Paragon represents a valuable opportunity to support live event production companies in the UK with the best AV solutions available. With an increasing focus on flexibility and high-quality rentals, we look forward to helping Paragon meet the diverse needs of their clients and expand this collaboration in the future.”
