Troxy - one of London’s oldest venues
UK - Troxy has joined forces with DICE to become a mobile-only, and “now tout-proof venue”.
The move to digital will put fans first by implementing DICE’s mobile-only tickets to stop reselling, as well as selling tickets through the night and allowing refunds up to moments before an event starts.
The secondary ticketing market continues to be a nightmare for music fans, and this partnership ensures that touts are locked out of Troxy for good, says the venue.
Adam Webb, campaign manager for FanFair Alliance, comments: "DICE have been long-time supporters of the FanFair campaign, and this is another welcome step forward to ensure ticket resale works for fans and not touts. Recent legislative and regulatory changes are helping reshape the market, but some of the most exciting developments will involve adoption of new technology that improve the gig-going experience."
Tom Sutton-Roberts, general manager at Troxy, comments: “We may be one of London’s oldest independent venues but we’re proud to say that we’re still standing strong. Teaming up with DICE showcases a new chapter for us. As the world’s biggest mobile-only venue, we’re embracing innovative technology that favours fans and artists to bring spectacular performances to our stage.”
Russ Tannen, UK managing director at DICE, comments: “We have to beat the touts. Troxy joining the DICE family is a big win for fans who won’t be seeing inflated prices at this iconic venue. The team and owners are as passionate about live music as they are about the building, and that comes through in everything they do.”
(Jim Evans)

Latest Issue. . .

Save
Cookies user preferences
We use cookies to ensure you to get the best experience on our website. If you decline the use of cookies, this website may not function as expected.
Accept all
Decline all
Analytics
Tools used to analyze the data to measure the effectiveness of a website and to understand how it works.
Google Analytics
Accept
Decline
Advertisement
If you accept, the ads on the page will be adapted to your preferences.
Google Ad
Accept
Decline