Lori Mehrkens and friend
USA - Astera LED-Technology has announced that industry veteran, Lori Mehrkens, has joined their US sales team as the sales account manager for the East Coast. Lori comes to Astera USA with more than 25 years' experience specializing in and selling performance and architectural lighting and lamps. She brings a perspective to the sales division as her foundational experience was as a lighting designer in the live music industry of the 1980s.

Lori has worked for some of the leaders in the industry, including Barbizon Electric, where she headed the wholesale lamps division for 15 years. Lori commented on the announcement, "I am looking forward to joining the Astera team as we support our clients with enormous stock, literature and product knowledge. It will be great for our clients to have less time limitations when placing an order. Astera has consistently maintained only the highest quality standards in both products and customer service, and I'm looking forward to be a part of that."

Sebastian Bückle, sales and marketing director at Astera LED-Technology, commented, "Due to her solid background in entertainment lighting, her knowledge base and experience in the industry, we are greatly looking forward to Lori coming on board as we are sure she will be a strong addition to the team."

(Jim Evans)


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