Mirroring the show's success (it was the most watched VMAs in nearly a decade), Kenny says the MAC 101s were the most talked about lighting fixture out of the 1500 moving lights on the show.
"Once we brought them on site, it had so many scenarios we could use it in," Kenny commented. "Everybody loved it. The director, some of the bands, and some of the scenic people said, 'can we use that light?' It has a million and more uses. We hid them all over the place and used them as a scenic element, putting it in places that no other light can fit in."
Hosted by Chelsea Handler and broadcast live from the Nokia Theatre in Los Angeles on 12 September - the very day the MAC 101 officially launched at the PLASA exhibition in London - the VMAs drew massive ratings and were as ground-breaking as ever with Lady Gaga this year's big winner. The show was produced by Jesse Ignatovich with set design by Florian Wieder.
The MAC 101 wasn't the only Martin fixture used on this year's VMAs. Along with the 200 MAC 101s Kenny also had Martin MAC 2000 Wash XBs and Atomic 3000 strobes fitted with Atomic Colors scrollers on the show, nearly 500 Martin fixtures in all.
(Jim Evans)
